Break the Barrier picked up a few more nods on the international awards circuit, winning 2 Effies at this evening’s award show.

Meanwhile, across town, it was being recognised with two finalist at the ADMA AC&E shortlist announcement.

Not bad for an evening’s work.

Both awards celebrate the marriage between creativity and effectiveness.  While the spot has been recognised around the world,  it’s nice to see the campaign’s results being recognised.